{
  "ok": true,
  "listing": {
    "id": "lst_01KZRWW477KN8R1XVM03KG96Y5",
    "slug": "myvatn-is",
    "businessName": "myvatn.is",
    "legalName": "",
    "description": {
      "short": "Fyrirtækið var stofnað 1973 af hjónunum Sigrúnu Jóhannsdóttur og Kristjáni Yngvasyni. Sel var upphaflega verslun sem seldi allskonar hluti og skyndibitastaður. Verslunin var þá á smá hluta af neðstu hæð hótelsins.",
      "full": "Fyrirtækið var stofnað 1973 af hjónunum Sigrúnu Jóhannsdóttur og Kristjáni Yngvasyni. Sel var upphaflega verslun sem seldi allskonar hluti og skyndibitastaður. Verslunin var þá á smá hluta af neðstu hæð hótelsins."
    },
    "industry": "",
    "website": "https://www.myvatn.is/",
    "rootDomain": "myvatn.is",
    "listingOrigin": "discovered",
    "entityType": "business",
    "entitySubtype": "commercial_organization",
    "entityClassification": {
      "type": "business",
      "subtype": "commercial_organization",
      "confidenceScore": 73,
      "classifiedAt": "2026-09-08T17:20:50.713Z",
      "government": null
    },
    "placementType": "country",
    "location": {
      "placementType": "country",
      "countryCode": "IS",
      "countryName": "Iceland",
      "flag": "🇮🇸",
      "region": "",
      "city": "",
      "mode": "online"
    },
    "primaryCategory": null,
    "claimStatus": "unclaimed",
    "verificationStatus": "unverified",
    "verified": false,
    "businessVerification": {
      "applicable": true,
      "status": "pending_authority",
      "level": "none",
      "label": "Not Registry Verified",
      "badgeColor": "neutral",
      "countsAsVerified": false,
      "authority": "Register of Enterprises",
      "registryId": null,
      "matchScore": 0,
      "authorityCode": "RA000393",
      "lei": null,
      "jurisdiction": "IS",
      "registeredLegalName": null,
      "registryStatus": null,
      "registryUrl": null,
      "checkedAt": "2026-09-20T12:20:34.047Z",
      "verifiedAt": null,
      "nextCheckAt": "2026-09-20T18:50:47.367Z"
    },
    "businessVerified": false,
    "commercialStatus": "free",
    "agentStatus": "active",
    "paidProfile": false,
    "freshnessStatus": "current",
    "media": {
      "logo": "https://irp.cdn-website.com/7959aa88/dms3rep/multi/Sel+logo+heimas%C3%AD%C3%B0a+%281%29.png",
      "explicitLogo": null,
      "favicon": "https://irp.cdn-website.com/7959aa88/dms3rep/multi/Sel+logo+heimas%C3%AD%C3%B0a+%281%29.png",
      "fallback": "https://www.myvatn.is/favicon.ico"
    },
    "scores": {
      "dataConfidence": 82,
      "quality": 85,
      "verification": 0
    },
    "qualityScore": 85,
    "urls": {
      "directory": "https://directory.websdocs.com/business/myvatn-is",
      "json": "https://directory.websdocs.com/business/myvatn-is.json",
      "website": "https://www.myvatn.is/",
      "gateway": null
    },
    "publishedAt": "2026-08-11T17:10:41.826Z",
    "updatedAt": "2026-09-20T12:20:34.047Z",
    "organizationType": "organization",
    "language": {
      "primary": "is",
      "supported": [
        "is"
      ],
      "currencies": []
    },
    "categories": [
      {
        "slug": "other-businesses",
        "name": "Other Businesses & Services",
        "primary": true,
        "confidenceScore": 35
      }
    ],
    "services": [],
    "products": [],
    "agentCapabilities": [
      {
        "key": "booking",
        "name": "Online booking",
        "description": "Detected from public website navigation or discovery metadata.",
        "protocol": "http",
        "actionUrl": "https://app.thebookingfactory.com/sel-hotel-myvatn/book",
        "method": "GET",
        "authenticationRequired": false
      },
      {
        "key": "support",
        "name": "Online support",
        "description": "Detected from public website navigation or discovery metadata.",
        "protocol": "http",
        "actionUrl": "http://www.myvatn.is/en/contact-us",
        "method": "GET",
        "authenticationRequired": false
      }
    ],
    "contacts": [
      {
        "type": "phone",
        "label": "Public phone",
        "value": "555-555-5555",
        "url": null,
        "platform": "phone",
        "primary": true,
        "verificationStatus": "public_source"
      },
      {
        "type": "social",
        "label": "facebook",
        "value": "https://www.facebook.com/selhotelmyvatn",
        "url": "https://www.facebook.com/selhotelmyvatn",
        "platform": "facebook",
        "primary": false,
        "verificationStatus": "public_source"
      },
      {
        "type": "social",
        "label": "instagram",
        "value": "https://instagram.com/selhotelmyvatn",
        "url": "https://instagram.com/selhotelmyvatn",
        "platform": "instagram",
        "primary": false,
        "verificationStatus": "public_source"
      }
    ],
    "serviceAreas": [
      {
        "type": "country",
        "countryCode": "IS",
        "region": "",
        "city": "",
        "postalCode": "",
        "radiusKm": null,
        "description": "Iceland",
        "primary": true
      }
    ],
    "sources": [
      {
        "type": "website",
        "url": "http://www.myvatn.is/",
        "title": "",
        "primary": true,
        "lastObservedAt": "2026-08-30T19:19:17.715Z"
      },
      {
        "type": "website",
        "url": "https://www.myvatn.is/barinn",
        "title": "Bar – Sel-Hótel Mývatn",
        "primary": false,
        "lastObservedAt": "2026-08-30T19:19:17.715Z"
      },
      {
        "type": "website",
        "url": "https://www.myvatn.is/en/contact-us",
        "title": "Sel Hótel Mývatn – Your Ideal Stay by Lake Mývatn",
        "primary": false,
        "lastObservedAt": "2026-08-30T19:19:17.715Z"
      },
      {
        "type": "website",
        "url": "https://www.myvatn.is/en/about-us",
        "title": "Our Story – Sel-Hótel Mývatn",
        "primary": false,
        "lastObservedAt": "2026-08-30T19:19:17.715Z"
      },
      {
        "type": "website",
        "url": "https://www.myvatn.is/en",
        "title": "",
        "primary": false,
        "lastObservedAt": "2026-08-30T19:19:17.715Z"
      },
      {
        "type": "website",
        "url": "http://www.myvatn.is/en/contact-us",
        "title": "Sel Hótel Mývatn – Your Ideal Stay by Lake Mývatn",
        "primary": false,
        "lastObservedAt": "2026-08-30T19:19:17.715Z"
      },
      {
        "type": "website",
        "url": "http://www.myvatn.is/en/about-us",
        "title": "Our Story – Sel-Hótel Mývatn",
        "primary": false,
        "lastObservedAt": "2026-08-30T19:19:17.715Z"
      },
      {
        "type": "website",
        "url": "https://www.myvatn.is/",
        "title": "",
        "primary": false,
        "lastObservedAt": "2026-08-30T19:19:17.715Z"
      }
    ],
    "timestamps": {
      "firstDiscoveredAt": "2026-08-11T17:10:11.336Z",
      "lastCrawledAt": "2026-09-08T17:20:50.896Z",
      "lastVerifiedAt": null,
      "publishedAt": "2026-08-11T17:10:41.826Z",
      "updatedAt": "2026-09-20T12:20:34.047Z"
    },
    "gatewayDiscovery": {
      "status": "unmapped",
      "activeAgent": false,
      "urls": {},
      "capabilities": {
        "ask": false,
        "checkout": false
      },
      "checkedAt": null
    },
    "quoteRequest": {
      "available": false,
      "endpoint": null
    }
  },
  "canonicalUrl": "https://directory.websdocs.com/business/myvatn-is",
  "generatedAt": "2026-09-22T00:19:22.264Z"
}